Hey Freelancer

Here’s a truth that took me way too long to learn: Success doesn’t come from doing more… It comes from doing the right things—really well.

This week, I’m breaking down how to cut the clutter, double down on what works, and grow your income by doing less—but smarter.

Let’s go!

1. Choose One Offer and Go Deep

Stop trying to be everything to everyone. What’s one offer you know you can deliver that gets great results? Focus there.

• Refine it.

• Build a clear system around it.

• Market the heck out of it.

👉 When you’re known for one thing, you become the go-to.

2. Eliminate Low-Value Tasks

Your time = money. Are you spending it on things that actually grow your business?

• Track your week. Identify tasks that waste time.

• Automate what you can (email replies, invoicing, content scheduling).

• Outsource what drains you.

👉 Every hour you save is an hour you can use to grow—or rest.

3. Say No More Often

The fastest way to grow your business is to protect your focus. I know this is easier said than done but that means saying no to:

• Low-paying gigs

• Draining clients

• “Just one more thing” projects that eat your time

👉 Your success depends on what you’re willing to walk away from.

4. Revisit What’s Already Working

Sometimes we don’t need new ideas—we need to double down on what’s already bringing in money.

• Where did your best client come from?

• Which service is easiest to sell (and fulfill)?

• What content gets you inquiries?

👉 Stop reinventing the wheel—scale what’s already working.

This Week’s Challenge

Choose one thing to eliminate, simplify, or say no to this week.
Then, choose one high-leverage action and go all in. Less noise. More results.

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See you next Friday,
Michael Fleischner

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